Keeping Southwest in the Air

interview-herb-kelleher-slide500Guy Raz sits down to talk to the creator of Southwest Airlines. Herb shows how he had to persevere through tough times at the beginning of the now billion dollar company. He maintained a high level of belief in his idea of this company and that pushed him to keep the company afloat. Many of the traits and tools that Herb showed in this podcast can be useful in a PBL classroom, like our own.

How I Built This: Southwest Airlines

https://one.npr.org/?sharedMediaId=502344848:502624633

Where did the idea of Southwest come from? How quickly did Herb move on this idea? What does this quick move show?

While battling in court and the board wanting to give up the fight, what did Herb do? What did this show? What was his motivation?

How did Herb and Southwest persuade some customers to fly with them? What was the interesting fact that came up as a result of this?

What was something different that Southwest did that others airlines thought they had to have. In other words, how could Southwest bring their prices to be so low?

What was unique about how Southwest bought their air fleet?

Why does Herb think that Southwest thrived while other airlines failed?

Advertisements

One thought on “Keeping Southwest in the Air

  1. bsullivan35

    Great story here. What a inspirational character. He constantly kept moving forward solving problems and not taking a large salary. It was also interesting how positive he was about not having experience in the airline business, and that aspect allowed him to innovate. I also enjoyed how Herb was not invited back to stress management class.

    Like

    Reply

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.